Stephen Colbert talks about his competition for the Daytime Emmy Awards – Equitrekking – on Comedy Central’s The Colbert Report. Equitrekking’s Darley Newman was nominated for a Daytime Emmy for Outstanding Special Class Writing up against 10 writers from The Ellen DeGeneres Show, including Ellen herself, and Jon Stewart, Stephen Colbert and their team of 33 writers!

The TV coverage gives massive traffic from the “Colbert Bump.”

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